Cracked It!

Olivier Sibony , Bernard Garrette , Corey Phelps

Cracked It!

14min

14min

Download offline

Add to library

Buy the book

In Cracked It, the authors offer advice based on new research in cognitive psychology and on design thinking in order to suggest the best methods in solving problems, with particular attention to business and business issues. They also list some of the best ways to “sell” the solutions that you find. Through detailed examples, graphics and case studies, readers are guided through the process of formulating, structuring and solving problems.

read more

read less

0:00
0:00

Analysis and key concepts

01.

What are the two most commonly used thinking methods?

02.

Problem solving’s most common pitfalls

03.

Solutions to problems: the 4S method (State, Structure, Solve, Sell)

04.

Design thinking, the method for solving the most complex and people-centred problems

05.

Quotes

06.

Take-home message

Unlock this and thousands more with 4books Premium!

You'll have 7 days free, and if you're not satisfied after 30 days, you can get your money back.

Many useful tips to:

  • Get to know the mechanics of problem solving and improve your skills in creating a big business plan or even to get through an interview.
  • Learn the best ways to solve problems following the 4S method.
  • Learn the most common pitfalls of logical thinking in problem solving.

Olivier Sibony is a writer, professor and a consultant, who specialises in strategic decisions. He has worked as a consultant, partner and director in the McKinsey & Company offices in Paris and New York. He also teaches business and entrepreneurial strategy in the MBA program and leads the Problem Solving and Communication workshop for MBA participants.

Bernard Garrett received his Doctorate from the HEC (The School of Business Studies) in Paris in 1991 and served as Vice Principal of the MBA program from 2011 to 2016. He worked as a professor at IESE (The Spanish Institute of Higher Business Studies), from 2016 to 2017, London Business School (1997-1999) and the University of Cambridge. He was awarded the prestigious Pierre Vernimmen prize for teaching. He has written several articles for academic journals and books such as Cooperative Strategy which he co-wrote with Pierre Dussauge.

Corey Phelps is an associate professor of strategy at McGill University’s Desautels Faculty of Management. Before joining McGill, Phelps was on the faculty of HEC in Paris and later completed his doctorate at New York University’s Stern School of Business. His great skills as a professor have won him several awards: the Pierre Vernimmen BNP Paribas Award in 2012 for best teacher at HEC and an award for best MBA professor of the year at UW (The University of Washington).

Publishing house:

Palgrave Mcmillan

Year:

2018

Pages:

303

ISBN:

978-3319893747