The Industrial Revolution shaped society as we know it today, and brought the blue-collar workers into a new position, in which their needs were considered before those of the office worker. Many people still live by the rules of this old system; rules that they themselves think are right, or that other people have decided are right for them. Meanwhile, however, things have moved on: the advent of new technologies has given everyone the opportunity to create anything, anywhere in the world, and above all, to work in areas they are passionate about. In an environment like this, there is an opportunity, and also a certain duty, for each of us to become entrepreneurs, so the old rules of the “permanent job” are replaced by self-affirmation and the expression of one’s own creativity. Today, in fact, more of us are leaving behind the old paradigm and stepping into the Entrepreneurial Revolution. This means that, in the coming decades, the business landscape will be made up of many entrepreneurs and lots of small “entrepreneurial teams”.
An entrepreneur is someone who sees an opportunity and takes action to turn it into a commercial success; and today there are more potential opportunities than at any other time in human history. An entrepreneur is not just the founder of a company, he is someone who makes things happen and who takes responsibility for its successes and failures, someone who creates value and who cares deeply about what he does and for the environment in which he operates. The revolution is happening right now; the nature of work, wealth and lifestyle is changing. In years to come, change will be the only certainty, and a person’s financial stability will not derive from standard contracts in standard working environments; it will come from our ability to adapt. If we want to succeed, we must become comfortable with change, take responsibility for our actions, and accept the challenges of this new age. The old rules that governed commercial success are now becoming obsolete; what worked yesterday may not work tomorrow. So it has become essential for us to develop an entrepreneurial mindset, to let go of the old rules, and replace them with new ones.
