Good Strategy / Bad Strategy
Distinguish between a good and a bad strategy
Having a bad strategy is even worse than not having any strategy at all. With this conviction as its starting point, “Good Strategy/Bad Strategy” puts great importance not only on finding a strategy that is worthwhile, but also on highlighting any “key indicators” of a bad one. Since planning on the basis of a bad strategy is the equivalent to building a house on the sand, tips for avoiding this mistake can be just as useful to strategists as tips that point to the milestones of success.