Julie Li, Nir Eyal

Indistractable

15min

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We can get distracted to quieten our sense of discomfort, to overcome boredom or to fill the void from having no clear goals. We get distracted because we are impulsive and not used to planning: in his book, Indistractable, Nir Eyal shows us to first focus on what is really important to us. Once we have brought our values and the objectives that we want to reach to light, the strategies that the author teaches us can help us to protect ourselves from the continuous distractions in which we take refuge. This way we learn to better manage the time that we have available, and to live life beyond distractions.

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Analysis and key concepts

01.

Becoming indistractable to live the life that we wish for

02.

Reducing distraction and increasing “traction”

03.

We can work on the root cause of our distraction: discomfort

04.

Living according to our values as much as possible can help to reduce the sources of distraction

05.

Creating antibodies to keep external stimuli at bay

06.

How to protect ourselves from the easy distractions that come with technology

07.

We can make a pact with ourselves to avoid falling into distraction

08.

Our place of work must help us to stay focussed

09.

We can and we must show our children how to become indistractable, and teach them to value their time

10.

Some practical tips to help children manage their time well and avoid distractions

11.

Important relationships deserve quality time

12.

Quotes

13.

Take-home message

01. Becoming indistractable to live the life that we wish for

Living a fulfilling life means doing the right things and stopping doing the wrong things, that not only don’t get us anywhere, but they actually move us further away from fulfilling our dreams. Distractions are all of those things that we do unconsciously that are neither useful in helping us to live the life that we want to, nor in helping us to become the people that we really want to be.

To stop being distracted there is no need to blame technology, or to try to get rid of it; the first thing that we need to do is understand that distractions are there to hide some kind of discomfort within us, possibly because we are not really living the lives that we want for ourselves. The next step is to make space in our day for all the things that are important to us, using a simple tool that is available to everyone: planning.

Once this is done, it will be easy to identify all the external stimuli (that technology pushes to the extreme) that reduce our productivity and wellbeing.

02. Reducing distraction and increasing “traction”

03. We can work on the root cause of our distraction: discomfort

04. Living according to our values as much as possible can help to reduce the sources of distraction

05. Creating antibodies to keep external stimuli at bay

06. How to protect ourselves from the easy distractions that come with technology

07. We can make a pact with ourselves to avoid falling into distraction

08. Our place of work must help us to stay focussed

09. We can and we must show our children how to become indistractable, and teach them to value their time

10. Some practical tips to help children manage their time well and avoid distractions

11. Important relationships deserve quality time

12. Quotes

13. Take-home message

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Many useful tips to:

Avoid distractions and apply the power of “traction”.
Get back any lost productivity.
Open your eyes to a few practical ways to concentrate on the important things.

The author

Julie Li is cofounder of nirandfar.com, the website that specialises in “Behavioural Design”, with particular focus on time management and consumer psychology.

Nir Eyal is the author of the international bestseller Hooked. He has taught applied consumer psychology at the Stanford School of Business, and often speaks at conferences and to Fortune 500 companies. He writes about technology, psychology and business and his articles regularly feature in illustrious publications such as the Harvard Business Review. Eyal has worked for years in the video games sector and in advertising, both studying and digging deeper into the techniques used by large companies to motivate and manipulate their users.

Edition

Publishing house:

Benbella Books

Year:

2019

Pages:

290

ISBN:

978-1948836531