Sergio Marchionne

Tommaso Ebhardt

Sergio Marchionne

19min

19min

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“I am a fixer”, I am someone who fixes things. “Sergio Marchionne” reveals the portrait of a determined and effective CEO, a man who was much closer to mechanics than to finance. His degree in Philosophy left a profound impression on the mind of this company administrator who, in 14 years, multiplied the value of the Fiat group, which had been entrusted to him on the verge of ruin, by 12. The story of the way he lived and worked is a source of inspiration not only for those who may wish to take the entrepreneurial route, but also for those who would like to know the story of the group which became a symbol of industrialisation in Italy.

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Analysis and key concepts

01.

Two dates and two figures that tell of an extraordinary journey

02.

New leadership for a company stuck in the 1950s

03.

The Anglo-Saxon style of work ethic is the trump card of transparency

04.

An "Apple" product and eyes on America

05.

Detroit like Turin: backs turned on bureaucracy and room for efficiency

06.

The power of storytelling at the service of a nation

07.

Italy 2012, the Pomigliano plant: the symbol of the challenge

08.

The philosophy student who fixes things

09.

Size matters: to survive in the car industry you have to join forces

10.

The key player in the last chapter: innovation

11.

Quotes

12.

Take-home message

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Many useful tips to:

  • Recreate the route taken by Fiat from 2004 to the founding of FCA.
  • Get to know the thought processes of one of the most significant CEOs of our time.
  • Find inspiration from an exemplary journey of entrepreneurial re-construction.

Tommaso Ebhardt is an economic journalist and is the head of Bloomberg News in Milan. He has covered some of the most important financial transactions of recent years for his magazine, and became very close to Sergio Marchionne during the last 12 years of his life. Ebhardt is a rugby player and a passionate ukulele player. He is married and has two children.

Publishing house:

Sperling & Kupfer

Year:

2019

Pages:

288

ISBN:

978-8820067151